The Speed, Simplicity, and Security Behind PrintStop’s Move to Superblog
About PrintStop India
PrintStop India, with a legacy of 18+ years, helps small and medium enterprises manage printing and customised gifting with a centralised online platform. The catalogue spans 600+ products across 100+ categories, all with personalisation options and a minimum order size of one, delivering globally.
Presence: Global (HO in Mumbai)
Employees: 140+
Website: https://www.printstop.co.in/
Blog: https://www.printstop.co.in/blog
LinkedIn: https://www.linkedin.com/company/printstopindia/
Reason for migration
Publishing had started taking longer than writing for Printstop. Their WordPress experience was clunky and time-consuming, with plugin sprawl, developer dependencies, and surprise downtime turning routine posts into projects. Their WordPress site was hacked twice, and the team had to restore everything on their own while campaigns were live. Even small edits meant clearing caches, checking previews, fixing theme conflicts, and waiting on a developer. Backups, SSL renewals, and version mismatches kept piling on. As traffic and content grew, so did the friction.
PrintStop trialled Superblog to cut load times, remove plugin risk, harden security, and steady SEO. Migration was quick, the editor felt clean, and publishing got back to being a one-step job. Superblog became the one-stop solution for the big three: security, speed, and efficiency.
Migration process
Superblog has an extremely easy migration feature. All it takes is one click. You can migrate from WordPress to Superblog by just giving your blog URL or XML file. That's it! Superblog will download all your blog posts, images, tags, and categories automatically.
You can then configure your domain as per the instructions in the Superblog dashboard to connect your blog URL to Superblog.
You can migrate your blog from existing platforms like WordPress, Ghost, Webflow, Blogger, Medium, Drupal, Spreadsheets, Zip files, etc., with one click. You can read more about migration here: https://superblog.ai/docs/dashboard/data#import-posts
Why Superblog
Superblog doesn't require installing any third-party plugins because all the functionality you might need for maintenance and optimisation is built right into the platform. That removes a large attack-surface area.
In addition to that, Superblog is JAMStack. It means that your blog is pre-built into static files of HTML, JavaScript, and CSS and then deployed onto a CDN. That way, attackers can't infiltrate your public blog.
You can focus on writing content instead of setup, security, maintenance, design, and SEO.
Results
- Load times dropped by more than half
- Rankings stabilised on key terms
- Security and backups handled at the platform level
- No plugin conflicts to monitor
- Uptime held steady through Diwali traffic peaks
Daily work became lighter. Marketing no longer needed a developer for routine changes. The editor felt clean and direct. Superblog’s built-in SEO and image handling replaced the old stack. The blog moved from a technical burden to a reliable marketing asset.
Extending to Mandaala
After the PrintStop rollout, the team moved Mandaala (the enterprise solution of PrintStop) to Superblog as well. The migration was smooth, there was no downtime, and data integrity was preserved. Now, both brands publish on the same foundation for speed, stability, and security. Cross-brand campaigns are easier to plan, publish, and measure.
Conclusion
As publishing frequency rises, plugin-heavy WordPress setups slow teams down. Superblog removes that overhead. For PrintStop and Mandaala, the shift delivered speed, security, and simplicity, so the team could return to what matters most: writing and growth. If your team is maintaining plugins more than publishing, it may be time to switch. Superblog can help you get there.
