Wix blog SEO has improved.
But has it improved enough?
Wix SEO Wiz, meta tags, and SSL work well. But JavaScript rendering, page speed, and limited structured data still hold serious bloggers back.
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Where Wix blog SEO still struggles
Wix has come a long way since 2020. But for content marketing at scale, fundamental limitations remain.
Page speed holding you back
Wix blogs score 50-65 on Lighthouse mobile. JavaScript-heavy rendering slows crawling and hurts Core Web Vitals.
Limited structured data control
Basic JSON-LD schemas only. No FAQ blocks, no breadcrumb markup, no control over rich snippets.
Vendor lock-in limits growth
Limited export options make migration difficult. Your content and SEO progress are trapped in Wix's ecosystem.
Wix's SEO evolution — and its limits
2010-2015: Wix was genuinely terrible for SEO. Flash-based sites, AJAX URLs with hash fragments (#!), no mobile optimization, no meta tag control. SEO professionals universally recommended avoiding Wix.
2016-2020: Major improvements. SEO Wiz launched. URL structure fixed. Meta tags became editable. SSL included by default. Mobile responsiveness standard. Wix went from "unusable" to "acceptable."
2020-2024: Continued refinement. Robots.txt editing, canonical URLs, 301 redirects, structured data basics. For small business websites and casual blogs, Wix became genuinely viable for SEO.
2025 reality: Wix basics work well. But content marketing teams need more than basics. JavaScript rendering still slows crawling. Page speed lags at 50-65 Lighthouse mobile. Structured data control is limited. IndexNow, LLMs.txt, and advanced features are missing. Migration remains difficult.
The verdict: If you're blogging casually and already use Wix for your main site, the blog feature works. If you're serious about organic traffic, dedicated blogging platforms deliver 90+ Lighthouse scores, auto-optimize everything, and include features Wix doesn't offer.
Superblog vs Wix Blog: Built for rankings
| Feature | Superblog | Wix Blog |
|---|---|---|
| Lighthouse mobile score | 90+ | 50-65 |
| Core Web Vitals | Auto-passing | Often failing |
| JSON-LD schemas | Auto (Article, FAQ, Breadcrumb) | Basic only |
| IndexNow protocol | ||
| LLMs.txt for AI | ||
| Rendering method | Static HTML (instant) | JavaScript (slow crawl) |
| Image optimization | Auto WebP, lazy load | Basic |
| Content migration | One-click import | Limited export |
| Multilingual SEO | 37 languages, hreflang | Wix Multilingual (limited) |
| Pricing for blog | From $29/mo | $17-159/mo (whole site) |
You can focus on writing
instead of fixing
Superblog provides optimized UI, CMS, hosting, SEO, security, marketing tools, and performance out of the box.
Everything Wix lacks for serious blog SEO
Not just better performance. Features Wix doesn't offer.
90+ Lighthouse score automatically
Static HTML generation, auto WebP conversion, lazy loading. Fast pages rank higher.
Auto JSON-LD schemas
Article, FAQ, Breadcrumb, Organization markup generated automatically. No manual schema code.
IndexNow + LLMs.txt built-in
Instant indexing with IndexNow protocol. LLMs.txt ensures AI search engines find your content.
One-click migration from Wix
Import posts, images, metadata, categories, tags in 5-10 minutes. No technical knowledge required.
Subdirectory hosting
Host your blog on yoursite.com/blog to consolidate domain authority. No subdomain setup.
Complete platform, zero maintenance
CMS + UI + hosting + CDN. No plugins to update, no security patches, no compatibility issues.
The numbers behind the rankings
Superblog delivers performance metrics that drive organic traffic.
Teams using Superblog
Guaranteed Lighthouse score
Uptime guaranteed
First Contentful Paint
Loved by
growth teams
200+ companies use Superblog to publish content that ranks. From startups to enterprises, teams choose us for speed, SEO, and zero maintenance.
Read Case Studies
Was looking for a tool which could optimize SEO from a technical standpoint, so we could focus our efforts on writing good content. Superblog is perfect for this.
Really impressed with how fast it was to get a blog running on my domain. Which meant more time for writing.
We've been using Superblog for about 6 months now. Getting a blog up and running has never been easier. I just can't go back to WordPress after this.
Just found Superblog looking for a quick SEO optimized, fast loading alternative to WordPress. Looks super awesome!
Just got Superblog up and running. Simple, yes. But so fast. Love that the editor is SEO focused.
If you want top of class optimization for SEO and performance, I would suggest Superblog.
Superblog has made it easy for us to launch and run a blog. It does most of the heavy lifting that can supercharge your blog.
A perfect and super easy platform for running your blogs. It has a very clean UI and is SEO friendly. Highly recommended.
Migrate from Wix in under 10 minutes
One-click import of posts, images, metadata, categories, tags. Preserve your SEO with automatic redirects.
Wix blog SEO: Common questions
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