Multilingual SEO

View Dashboard > Settings > Multilingual

Superblog supports multilingual SEO so you can publish the same site in multiple languages with language-specific URLs and SEO signals.

What this feature does

Adds additional languages to your site.
Creates a language path for each added language, such as /es or /fr.
Falls back to the default language until you add translations.
Generates the right multilingual SEO structure, including language-aware URLs and hreflang support.

Before you start

Multilingual SEO is available on the Super plan.
Your default language is controlled from Settings > General.
The default language remains the source of truth for untranslated content.

How to add a language

Open Settings > Multilingual.
Search for the language you want to add.
Click the language from the list.
Superblog creates the language path automatically.

Example:

Default site: yourdomain.com
Spanish: yourdomain.com/es
French: yourdomain.com/fr

If you do not use a custom domain yet, the language path is added to your Superblog address instead.

What you can translate

Superblog's multilingual system covers more than blog posts.

Site-level translations

You can translate:

shared UI text
menu labels and URLs
footer content

Content-level translations

You can translate:

posts
categories
tags
author profiles

Lead generation translations

You can also translate:

inline lead forms
popup copy
sidebar widget text

This is useful when you want each language version to feel native instead of only translating articles.

How post translations work

Post translations are managed from the post editor.

Open a post.
Expand Advanced Options.
Open Translations.
Create or manage the translated version for the language you want.

This keeps each translated post tied to the original while letting you customize the translated title, excerpt, slug, and content.

Enabling or disabling a language

After adding a language, you can turn it on or off from the Multilingual settings screen.

Enabled means the language path is active.
Disabled means the language is configured but not currently live.

You can also remove a language entirely if you no longer need it.

Important behavior to know

New languages initially fall back to the default language until translations are added.
Translations are managed per language, not by cloning your entire site structure automatically.
Posts are translated individually, while shared site elements can be translated centrally.

Best practices

Set the correct default language before adding others.
Translate menus, lead forms, and footer text along with your posts.
Keep URLs clean and consistent for each language.
Review translated category, tag, and author pages if you use them heavily for SEO.

When to use it

Use multilingual SEO when you want to:

target search traffic in multiple languages
create dedicated language paths on one site
localize your blog experience beyond just post content

If you only need to manually publish occasional translated posts without language-specific site structure, plan the URL structure first so your SEO stays consistent.